While there hasn’t been any specific information from Amazon yet about why your AMS KENP Read might be different from your KDP KENP Read, we do have some guesses:
Possibility 1 – Offline Page Reads Being Tracked Differently Between KDP and AMS
It’s possible that KDP and AMS tracks your Page Reads differently by virtue of how they track sales.
A quick rundown:
- AMS tracks your advertised book for 14 days after it has gotten a click–including offline pages.
- KDP tracks page reads on the day it happens.
This difference in how each platform tracks page reads may have played a part. Here’s an example:
- Someone clicks your ad and downloads a copy of your book through KU on the 1st.
- They turn their Kindle off but read your book.
- When they turn their Kindle back on 13 days later, KDP tracks any accrued page reads on the the 13th.
- But on AMS, the pages are attributed to the 1st. Therefore, it’s possible for your AMS KENP Read data to be higher than your KDP KENP Read data.
Possibility 2 – General Inaccuracy Due to KENP Read Being a New AMS Feature
The second–and far more likely–possibility is that because KENP Read is a new metric on AMS, Amazon is still squashing out any potential bugs within the system. We won’t know for certain if that’s the case, and Amazon certainly is keeping hush about it.